General Purpose Durable Label Material Portfolio

The Right Materials for Most Durable Label Applications

We understand that not all label applications require the most durable and expensive label material constructions. Very often, these general purpose durable materials are the right “fit for purpose” solution for your durable label requirements.

IDENTCO’s General Purpose Durable Label Material Portfolio is the perfect balance of delivering high label performance while being sensitive to label cost. The materials in this portfolio deliver highly durable labels but, may not be recommended for some label application surfaces or some temperature or chemical resistance extremes. At IDENTCO, we have over 30 years or experience matching our customer durable label requirements with the right label material solution. The materials in this portfolio are our most popular and most often recommended products.


  • Label adhesion to most products and application surfaces
  • Suitable for high and low temperature applications
  • Developed to withstand most environmental conditions
  • A more economical material options than our High Performance Material Portfolio


  • Suitable for both custom and print on demand printing technologies
  • General purpose Polypropylenes, polyesters, polyimides, and vinyls


Our expert Application Engineers will evaluate your specific label applications to determine the best “fit for purpose” label material construction that will feliver the lowest possible total cost of ownership.


In addition to our extensive General Purpose Durable Material Portfolio, IDENTCO has a world class Product Development Team that can work with our customers to develop the right solution for their specific label applications. We also offer our highly capable product development lab to benchmark your current labels against our recommended solution to demonstrate how our lower total cost of ownership solution meets or exceeds the durablity and performance of your current label.