We’re equipped to take on the challenges of custom applications, never-before-seen products, and new materials. In fact, we welcome the challenge each new project presents, and believe the best customers are those who push us to explore uncharted territory.
Product Development
We support our customers by identifying the most cost effective, fit-for-purpose, durable label constructions. Our R&D team provides a platform of objective evaluation methods that replicate the potential challenges a label may face in performing its function throughout the life of the product it is labeling. This provides our customers the assurance that the performance of their labels will not be an issue.
New Product Introduction
Whether it be early in the concept stage where creativity is the priority; the prototype stage when the solution is more in focus; or at product launch; our experts develop innovative solutions that withstand any number of extremes.
Rapid Prototyping
Moving at the speed of business means responding with custom solutions and fully-functioning prototypes. Our ability to quickly understand your goals and objectives supports you at each stage of your NPI process.
Stage 1: Initial Fit and Function Evaluation
Stage 2: Conceptual Representation
Stage 3: Pre-Production suitable for FAI or PPAP
CASE STUDY
PROTOTYPING A NEW PRODUCT
How extensive prototyping defined the design of a new product
OUR CHALLENGE
Developing an entirely new product line is a significant undertaking – especially when the labels for this new product need to withstand extreme conditions. Our customer, a major power tool manufacturer, needed a label design that would distinguish their new products from existing products without compromising their durability requirements. The customer had a basic concept, but wanted us to explore new designs to get a complete understanding of what was possible.
OUR SOLUTION
Using our customer’s concept as a starting point, we developed 52 unique prototypes for review by their product design and engineering teams. We also provided benchmark pricing for each option so they could see how their bill of materials cost would be affected. Once they chose an option, we produced several rounds of live tool prototypes so they were able to introduce – and sell – the new product to their customers. Now ready for production, our solution delivers a unique look, and the same highly durable material construction and price as the customer’s current labels. Our ingenuity made us a strong partner in our customer’s new product development process.
CUSTOMER
Major power tool manufacturer
SECTOR
Industrial
FUNCTION
Branding, Rating Labels, Warning and Instructionl
“We developed 52 different concept prototypes for consideration by our customer’s product design and engineering teams.”